Influencer Chloe Morello and manager Ashley Villa launch beauty brand Sireni
- Creator Economy
- May 27, 2022
- 1 min read
Chloe Morello (1.1 million followers on Instagram and 2.6 million on YouTube) once listened to a podcast in which 50 Cent talked about how he “got in on Vitamin Water.” She was inspired. Already an influencer, she’d been asked to test out Face Halo, an Australian-based company — Morello is also Australian — that describes itself as the “modern makeup remover.” Before the brand had officially launched, in 2017, Morello became a part-owner. Now, five years later, she is officially joining the ranks of many of her peers and launching her own brand.
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